title: An Empirical Study of Personality Values and Their Influence on Personalitys Virtual Image: Component of Basic Beliefs
abstract: The article provides a critical analysis of the literature on the researches of the sphere of personality values in the Internet space. Also, in the course of the study, it was determined that the sphere of personality values is a complex dynamic construct of the personality, which determines its inner world and outlines the vector of its activity. It was also revealed that the virtual personality of an Internet user is a complex formation that is formed during the transition of a real person to
journal: Baikal Research Journal