title: Economic assessment of the effectiveness of the use of artifitial intelligence in the service sector
abstract: This article is devoted to the analysis of the impact of the introduction of artificial intelligence (AI) technologies on the economic performance of service enterprises. In the face of increasing competition and ever-increasing demands on the quality of service, the use of AI is becoming a strategic factor in improving efficiency and competitiveness. The study aims not only to assess the economic benefits of using AI in various service areas, but also to identify key factors affecting the effec
journal: Vestnik BIST (Bashkir Institute of Social Technologies)