title: Linguistic features of the English slogans in safety instructions
abstract: Aim . To identify linguistic and stylistic means in the slogans of safety instructions and features of their linguistic expression. Methodology . Lexical-and-semantic analysis of slogans of instructions was carried out with the application of quantitative method and the method of content-analysis. Using the method of continuous sampling, linguistic means characteristic for the slogans on morphological, phonetic, syntactic, semantic-and-stylistic levels were revealed. Results . Based on the resea
journal: Key Issues of Contemporary Linguistics