title: Investigating the benefits and challenges of Total Quality Management implementation in the pharmaceutical companies
abstract: Pharmaceutical companies in Eastern European region are facing urgent quality tools implementation due to fierce global competition. The aim of this research is to provide current understanding of TQM in this region and provide further guidance on how to improve quality standards and techniques. The study follows a qualitative method and data was collected through 5 semi-structured interviews. The study highlights that TQM in pharmaceutical industry in this region is not well developed. The find
journal: Bristol Research (University of Bristol)