title: Theoretical Approaches to the Application of Behavioral Finance in Investment Portfolio Management
abstract: The article discusses theoretical approaches to the application of behavioral finance in investment portfolio management. The purpose of the work is to analyze the concepts and methods proposed within the framework of behavioral finance to improve investment portfolio management. The main cognitive biases of investors and their impact on portfolio formation are analyzed. Theoretical strategies for overcoming behavioral errors in asset selection and capital allocation are considered. The conceptu
journal: International Journal of Psychology and Strategic Communication