title: DEVELOPMENT OF THE YOUTH CREATIVE POTENTIAL IN THE CONDITIONS OF DIGITALIZATION AND DIGITAL SOCIAL ENVIRONMENT
abstract: The high importance of mass creative culture and the active digitalization of all spheres of life, combined with social restrictions during the pandemic, are caused changes in society's perception of cultural and social values. These affect the most psychologically flexible social group, the youth, who are equally open to any innovation and dependent on the socio-psychological and cultural environment. The article raises the problem of formation of an artist-person in the period of digitalizatio
journal: SOCIETY AND SECURITY INSIGHTS