title: AGRICULTURAL PRODUCTION POSITIONING STRATEGY
abstract: The article is devoted to the strategy of positioning of agricultural products of Ukrainian enterprises during the period of its independence. The aim of the article is to study the key factors, mechanisms of positioning of agricultural products during the period of independence of Ukraine and the factors that have led to the competitiveness of agriculture and industrial processing. The novelty of the study is a comprehensive and systematic analysis of these issues, taking into account sectoral 
journal: Proceedings of Scientific Works of Cherkasy State Technological University Series Economic Sciences