title: The Ukrainian Hybrid Warfare and Neuroscience &amp;ndash; Dismantling Some Facets of the Psychosphere
abstract: The goal of the paper is to establish to what extent military neuroscience plays a part (or can be used to explain some features) in the designing of the irregular (hybrid) warfare. Using the Eastern border of Ukraine and the Crimea crisis as the object of study, we question three facets of this type of confrontation. First, tailored propaganda that synergically combined classical themes with more advanced neuromarketing-like features, persistently targeting different features of memories (real,
journal: NATO science for peace and security series. Sub-series E, Human and societal dynamics