title: MANAGING THE FINANCES OF WHOLESALE AND RETAIL TRADING ENTERPRISES
abstract: The article deals with the main features and trends of financial management development of wholesale and retail trade enterprises. The comparative dynamics of wholesale trade and retail trade in Ukraine and factors that adversely affect the development of enterprises are analyzed. The main stimulating and restraining factors influencing the development of the wholesale and
journal: Journal of Lviv Polytechnic National University Series of Economics and Management Issues