Last week, we tested a small tweak to our outbound emails, and it generated 12 qualified calls. The interesting part? The tweak took under two minutes. We changed our email subject line to "Your LinkedIn profile..." We were testing a psychological hack based on how people scan their inbox. Decision-makers don’t go through every email. Their brain is filtering for two quick answers: 👉 Is this about me? 👉 Is this urgent? "Your LinkedIn profile" hits both. It sounds personal, relevant, and specific. The kind of email you'd get from the platform itself. It also triggers an "unfinished loop." The brain naturally wants to complete a thought, so when it reads “Your LinkedIn profile…” it pauses and thinks, “What about it?” That pause gets them to open the email. If you want to try this, here’s how to make it work 👇 1. Use what's relevant to them. “Your website,” “Your pricing page,” or “Your team” all create relevance. 2. Match it with genuine context inside the email; otherwise, it feels like clickbait. 3. Keep your email specific to them. The pattern is simple, → If the subject sparks curiosity, they open. → If the first line feels relevant, they stay. → If the ask feels simple, they reply. What’s one subject line that’s worked surprisingly well for you? #EmailMarketingHacks #SubjectLineSecrets #SalesStrategy #PsychologyInMarketing #OutboundSales