pre_text: acquisition date ) . realex is a leading european online payment gateway technology provider . this acquisition furthered our strategy to provide omnichannel solutions that combine gateway services , payment service provisioning and payment technology services across europe . this transaction was accounted for as a business combination . we recorded the assets acquired , liabilities assumed and noncontrolling interest at their estimated fair values as of the acquisition date . on october 5 , 2015 , we paid 20ac6.7 million ( $ 7.5 million equivalent as of october 5 , 2015 ) to acquire the remaining shares of realex , after which we own 100% ( 100 % ) of the outstanding shares . the estimated acquisition date fair values of the assets acquired , liabilities assumed and the noncontrolling interest , including a reconciliation to the total purchase consideration , are as follows ( in thousands ) : .
post_text: goodwill of $ 66.8 million arising from the acquisition , included in the europe segment , was attributable to expected growth opportunities in europe , potential synergies from combining our existing business with gateway services and payment service provisioning in certain markets and an assembled workforce to support the newly acquired technology . goodwill associated with this acquisition is not deductible for income tax purposes . the customer-related intangible assets have an estimated amortization period of 16 years . the acquired technology has an estimated amortization of 10 years . the trade name has an estimated amortization period of 7 years . ezidebit on october 10 , 2014 , we completed the acquisition of 100% ( 100 % ) of the outstanding stock of ezi holdings pty ltd ( 201cezidebit 201d ) for aud302.6 million in cash ( $ 266.0 million equivalent as of the acquisition date ) . this acquisition was funded by a combination of cash on hand and borrowings on our revolving credit facility . ezidebit is a leading integrated payments company focused on recurring payments verticals in australia and new zealand . the acquisition of ezidebit further enhanced our existing integrated solutions offerings . this transaction was accounted for as a business combination . we recorded the assets acquired and liabilities assumed at their estimated fair values as of the acquisition date . 76 2013 global payments inc . | 2017 form 10-k annual report .
table: Cash $4,082
table: Customer-related intangible assets 16,079
table: Acquired technology 39,820
table: Trade name 3,453
table: Other intangible assets 399
table: Other assets 6,213
table: Liabilities (3,479)
table: Deferred income tax liabilities (7,216)
table: Total identifiable net assets 59,351
table: Goodwill 66,809
table: Noncontrolling interest (7,280)
table: Total purchase consideration $118,880
question: Analyse this data from a financial earnings document. what percentage of the total purchase consideration did the trade name represent?